Manufacturer Electronics: AI Hackthon Workshop The aim of the workshop/hackathon was to use AI to optimize “Smart Search” and establish a “Product Chat”.
Manufacturer Electronics: Commerce Excellence Identification of the optimal e-commerce strategy and derivation of action areas, taking into account market conditions, competition, internal goals, change management aspects, and an evaluation of data maturity.
Manufacturer of Building Components: Comprehensive E-Commerce Strategy A comprehensive e-commerce strategy was developed over approximately 10 weeks for a medium-sized, internationally operating German company. Starting with the vision and target image, the process covered customer journeys and e-commerce components, leading to architectural options and culminating in the final business case.
Fashion Retailer: E-Commerce Platform Selection For an internationally operating manufacturer and retailer of women's fashion, a selection of suitable e-commerce platform providers was made based on previously identified requirements.
Seal Manufacturer: Comprehensive Customer Experience Strategy Development of a comprehensive customer experience strategy through multiple workshops with the client.
Dental Technology Manufacturer: Support in the Selection of an Implementation Partner Technological support for the selection process of an implementation partner for the new customer experience platform.
Whitepaper: Composable Commerce – More Resilience in Digital Commerce How companies can build resilience in the digital sale of products and services to quickly respond to market changes and new customer expectations.
Article: Direct-to-Consumer – Strong Business Models for Strong Brands The article highlights why Direct-to-Consumer (D2C) is not only a strong trend but is also increasingly becoming a necessity for brands.
Springer: Customer experience in the age of the customer This volume is dedicated to the topic of customer experience management and offers a comprehensive overview based on best practice examples from a wide range of industries, case studies and empirical research. Thomas Grömmer was co-author of the 6th chapter: “Evolve or die! - The role of digital transformation for the customer experience in B2B sales”.
INDUSTR: The existing data is not used enough for Industry 4.0. Industry 4.0 is still the big trend topic in the industry. However, it has not yet been widely implemented. INDUSTR.com spoke to Thomas Grömmer, Head of Digital Commerce at T-Systems Multimedia Solutions, about the reasons and how companies can best get started.
Whitepaper: Composable Commerce – More Resilience in Digital Commerce How companies can build resilience in the digital sale of products and services to quickly respond to market changes and new customer expectations.
Article: Direct-to-Consumer – Strong Business Models for Strong Brands The article highlights why Direct-to-Consumer (D2C) is not only a strong trend but is also increasingly becoming a necessity for brands.
Springer: Customer experience in the age of the customer This volume is dedicated to the topic of customer experience management and offers a comprehensive overview based on best practice examples from a wide range of industries, case studies and empirical research. Thomas Grömmer was co-author of the 6th chapter: “Evolve or die! - The role of digital transformation for the customer experience in B2B sales”.
INDUSTR: The existing data is not used enough for Industry 4.0. Industry 4.0 is still the big trend topic in the industry. However, it has not yet been widely implemented. INDUSTR.com spoke to Thomas Grömmer, Head of Digital Commerce at T-Systems Multimedia Solutions, about the reasons and how companies can best get started.
Manufacturer Electronics: AI Hackthon Workshop The aim of the workshop/hackathon was to use AI to optimize “Smart Search” and establish a “Product Chat”.
Manufacturer Electronics: Commerce Excellence Identification of the optimal e-commerce strategy and derivation of action areas, taking into account market conditions, competition, internal goals, change management aspects, and an evaluation of data maturity.
Manufacturer of Building Components: Comprehensive E-Commerce Strategy A comprehensive e-commerce strategy was developed over approximately 10 weeks for a medium-sized, internationally operating German company. Starting with the vision and target image, the process covered customer journeys and e-commerce components, leading to architectural options and culminating in the final business case.
Fashion Retailer: E-Commerce Platform Selection For an internationally operating manufacturer and retailer of women's fashion, a selection of suitable e-commerce platform providers was made based on previously identified requirements.
Machine Manufacturer: E-Commerce Platform Analysis Evaluation of whether the existing e-commerce platform needs to be replaced by a modern, future-proof, and scalable e-commerce ecosystem.
Seal Manufacturer: Comprehensive Customer Experience Strategy Development of a comprehensive customer experience strategy through multiple workshops with the client.
Dental Technology Manufacturer: Support in the Selection of an Implementation Partner Technological support for the selection process of an implementation partner for the new customer experience platform.